Acorn is an app for parents/guardians/nannies that allows them to find kid activities in their neighbourhood.
The brief was to create an engaging identity and app that would appeal to adults and reflect the purpose the app. This was achieved through bright colours and overlaying simple shapes to illustrate the building blocks of forming your kids foundation through these activities. This approach allowed for unique iconography and a characterised acorn that can be animated and is iconic through the app.
ROLE
Visual Identity, Design & Art Direction